Fortifying 1 Billion Meals by 2025

1 in 3 child deaths globally are caused by malnutrition. In places where every meal is primarily starchy flour, children aren’t getting the key vitamins and minerals that they need to grow up strong and healthy.

That’s why we’re working with Project Healthy Children, who arrange the distribution of remotely-monitored machines that precisely add critical nutrients to flour as it is milled. Because the cost of the nutrients is offset by bulk-purchasing the miller’s flour-bags, millers are incentivised to sell their nutritionally fortified flour, and families can afford to purchase the healthier product. Lives are saved and children can grow up healthy and strong.

What part do Noobru users play in this? Every purchase of Noobru will fortify a child’s meals for a year.

Our goal is to fortify 1 Billion meals by 2025. We can reach this goal with your help.

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